Episodes Featuring AC Entertainment

We kick off Virtual ROO-ALITY weekend with Jeff Cuellar, VP of Strategic Partnerships at AC Entertainment. Jeff talks in length about the shift Bonnaroo had to make to a virtual festival, and what challenges they face as they prepare for 2021. Also: we press Jeff about two beloved icons that could return to The Farm next year. Read More

It's our first Patreon chat! Barry and Brad talk with Roo fan Aaron from Orlando and Moon River co-founder Drew Holcomb as well as Brad from AC Entertainment. Read More

Part 2 of our interview with Ted, Steve, and Bryan at AC Entertainment in Knoxville, TN. This was a fascinating look into the world of festival booking and how the entire lineup is curated and comes together. If you missed it, go back and listen to part 1 of this episode first! Read More

Brad and Barry leave the friendly confines of The What Podcast's worldwide headquarters and travel to Knoxville to talk directly with Ted, Steve and Bryan at AC Entertainment about how they book the Bonnaroo lineup. Don't forget to listen to part 2 of this episode next! Read More

Brad & Barry are back! To start season 2 we pull the curtain back with one of the top guys at AC Entertainment to explain some of the missing pieces of the 2019 Bonnaroo puzzle... Jeff Cuellar, The VP of Strategic Operations for AC Entertainment. We talk lineup, infrastructure, secrets of the trade and so much more. Read More

This week, Brad Steiner and Barry Courter dive into the past, present and future of Bonnaroo with the kingmaker himself, Ashley Capps from AC Entertainment. Ashley breaks down the evolution of the festival and gives us some news about this years Bonnaroo.... AND details on our special guest for next week's podcast. Read More