Episodes With Guest Ted Heinig (AC Entertainment)

Barry and Lord Taco spent some time with the folks who turned a rainy Moon River Sunday into a memorable impromptu concert at a Chattanooga concert venue. It's a case study in timing, luck, thinking outside of the box and building relationships. In about two hours, organizers were able to move a half dozen artists and 3,000 fans to a city-owned venue. Read More

Part 2 of our interview with Ted, Steve, and Bryan at AC Entertainment in Knoxville, TN. This was a fascinating look into the world of festival booking and how the entire lineup is curated and comes together. Enter our Bonnaroo 2026 ticket giveaway at thewhat. co/win! We've got two tickets to give away with a camping pass! Read More

Brad and Barry leave the friendly confines of The What Podcast's worldwide headquarters and travel to Knoxville to talk directly with Ted, Steve and Bryan at AC Entertainment about how they book the Bonnaroo lineup. Enter our Bonnaroo 2026 ticket giveaway at thewhat. co/win! We've got two tickets to give away with a camping pass! Read More