In this special live episode of The What Podcast from Bonnaroo 2025 at Planet Roo, hosts Barry, Bryan, and Lord Taco moderate an insightful panel celebrating the festival's cultural, civic, and economic impact on Manchester, Tennessee, and the broader region. Guests include Priscilla Norman, Rebecca French ("Miss Bonnaroo"), Festival Director Brad Parker of C3 Presents, and Ryan French from the City of Manchester. Together, they share personal stories of their Bonnaroo beginnings, reflect on the festival's evolution since 2002, and underscore its transformation into a generational rite of passage that fuses community spirit with musical magic.
The conversation highlights how Bonnaroo has become a year-round civic partner - investing millions into local schools, infrastructure, and nonprofit organizations through the Bonnaroo Works Fund. Stories range from prankish memories of sneaking into early fests to tales of locals opening swimming pools to traffic-trapped fans. They also address complex dynamics like city annexation and festival logistics while honoring the late co-founder Jonathan Mayers and unveiling new initiatives like the Infinity Stage and enhanced charitable integration. The panel closes with reflections on Bonnaroo's irreplaceable role as a beacon of positivity, unity, and transformation in both local and global festival culture.
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