Episodes With Guest Sam Summers (Hinterland Festival)

59m

S08E18May 1, 2025 Video

Inside Hinterland: Sam Summers on Festival Challenges and the 90-Degree Guarantee

In this episode of The What Podcast, the hosts sit down with Sam Summers, the founder of Iowa's Hinterland Festival, for a deep dive into the art (and chaos) of modern festival production. From booking Fall Out Boy in college to launching Hinterland in 2015, Sam walks us through his journey from DIY club shows to managing a 20,000-attendee outdoor event that has weathered literal floods and the fury of the internet.

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